Wednesday, January 22, 2014

Husky Floor Mats: To Protect & Serve

One of the most competitive product categories in the world of automotive accessories is floor mats. It’s not so much even a bitter competition between brands, it’s more of a race to see which company can convince the floor mat buying public that it is not worth their time to go with a generic name for their mats. Because after all, that’s the real battle floor mat manufacturers are faced with: Indifference. There are many drivers (perhaps millions and millions and millions of them) who do not pay a ton of attention to the floors of their vehicles unless something happens to it. And to compound the situation when they look for floor mats, most of the time they are looking at places like Sears and AutoZone for cheaper replacement mats. How does one name-brand outshine another when the majority of consumers who can use their product are otherwise indifferent to their quality? 

Husky Liners doesn’t even worry about that, as this floor mat manufacturer keeps it simple. Husky offers a versatile lineup of different floor mats and cargo liners for every contemporary vehicle on the road. Husky gets through to consumers because the brand doesn’t over-market their product. Husky Liners Car Liners and Floor Mats are made for one key reason – to provide outstanding protection for the inside of your car. That’s it, there isn’t a whole lot more to say. You won’t find countless ads and an overuse of terms to describe their floor mats. Instead, what you will find is a description of how each different type of mat works, what it is made of, and if it’s a fit for your car, truck, or SUV (chances are, it is).



Another key aspect to Husky is their application of cargo liners. Husky Liners Cargo Liners have become an extremely popular item for SUV drivers in recent years. The reason is because unlike floor mats, cargo liners are responsible for keeping a vast amount of space clean and protected. The problem is other floor mat companies that produce cargo liners all seem to have a common problem – their liners ride up on the sides and near the hatch of the vehicle. This is a problem because not only does it create space, but it can also play in role in the shifting of cargo during travel. Husky Cargo Liners don’t have this issue due to the brand’s patented “Form-fit Edge”, which is actually designed (and custom-fit to each specific vehicle) to provide a close perimeter around the cargo area as opposed to just cover it. These cargo liners have certainly made their presence felt inside the floor mat industry and there is no sign of them slowing down anytime soon.

Husky Liners car floor mats are becoming very popular with luxury car drivers. For years and years, luxury car owners preferred custom carpet mats as opposed to rubberized floor mats. That would make sense, since the idea for a luxury car is to have comfort and elegance, to promote an upscale appearance. But what those of us in the automotive world are learning is that more and more luxury car buyers have shown a higher interest in protection than softer comfort. That is why Husky Liners Weatherbeater Floor Mats are now recognized as one of the most widely-used car floor mats around. The reasoning behind this is very simple. Husky Liners WeatherBeater Floor Mats are laser-scanned to ensure an absolutely precise OEM-quality fit for every make/model. And since they are designed with Husky’s own special rubberized compound, these drivers know they can depend on the level of security these mats provide for their vehicle’s carpet. At this point, many in the luxury car buying public would rather have sturdy protection and clean floors than a soft, cushy surface to rest their feet.

Husky Liners Car Liners is an interesting brand responsible for producing elite-quality floor mats for every driver’s needs. It really doesn’t make a difference if you drive a big, tough Ford F-350 or cruise around in a Chrysler 300, your interior floor is not a place you want to become a disaster. Leave it to Husky Liners – they will take care of your car, truck, or SUV with interior protection you will be proud of.



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